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Dealer Management System

TVS Motor modernized its 15-year-old Dealer Management System by transforming a monolithic .NET desktop app into a scalable microservices-based web platform with Angular. The revamp improved system speed, usability, and mobility, leading to 85% dealer adoption and a 7x performance boost.

Client

Manufacturer

Platform

Android, Web

Industry

Manufacturing

Technology

7x

Speed

100%

Mobility

60%

Maintainability

85%

Adoption Rate

About

TVS Motor Company is a leading two-wheeler and three-wheeler manufacturer headquartered in India, with a vast network of over 4,000+ dealers. The company is known for its innovation, customer-centric approach, and operational excellence.

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Business Challenges

TVS Motor’s dealer management system was built over 15 years ago using .NET as a monolithic desktop application. Over time, it had evolved with thousands of dealer-specific customizations, resulting in a complex, rigid system. Key challenges included:

• Outdated desktop-based UI with no web or mobile accessibility

• Extremely slow performance, with key screens taking over 20 seconds to load

• High complexity due to embedded domain logic, making system recreation difficult

• Low user adoption and poor usability due to legacy design and sluggish interface

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Solution

TVS partnered with us to modernize their dealer platform without disrupting the core logic of the system. The modernization strategy focused on three key steps:

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Our Approach

1

Discovery & Strategy

Conduct in-depth analysis and identified key inefficiencies.

2

Tech Implementation

Integrated AI-powered tools to steer development activities.

3

Deployment & Support

Launched the solution and provided continuous support.

Our Steps

1

Backend Modernization

The monolithic .NET backend was decoupled and re-architected into microservices, improving scalability and maintainability.

2

Frontend Revamp

The outdated desktop client was completely replaced with a modern Angular-based web UI, with a focus on responsive design for mobile accessibility.

3

Logic Preservation & UX Redesign

Core domain logic was retained to ensure system stability while improving usability through better UX practices, ensuring high adoption.

Outcome

The new web-enabled platform now supports seamless access across devices, including mobile.

• Page load times dropped from 20 seconds to under 3 seconds.

• Dealer adoption significantly increased due to intuitive UX and faster performance.

• Business teams reported improved satisfaction with usability and system reliability.

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Projects

Selected Work

High-Performance Transformation for Leading Standards organization

A large-scale modernization initiative to revamp a legacy system and improve performance, scalability, and user experience for a high-transaction platform. The project focused on engineering a future-ready solution capable of handling real-time GTIN and traceability label generation at scale.

Performance boost delivered

Infrastructure cost savings

Bulk upload speed gain

Container Tracking Application

E-Track is a web-enabled application providing real-time tracking, automated invoicing, and multiple payment options, ensuring transparency, efficiency, and seamless collaboration for shipping lines, agents, trucking companies, and consignees.

Real-time Visibility

Faster Invoice Processing

Improved Transactional Efficiency