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Field Sales Automation
About
Parryware is India’s leading manufacturer of bathroom products, originated from EID Parry, one of the country’s oldest and most reputed business entities. In 2006, it entered into a joint venture with Roca Corporation, Spain, became a Roca Group subsidiary in 2008 and turned into a wholly-owned subsidiary of the Roca Group in 2011.
Business Challenges
The company has a large volume of secondary sales team set out for meeting customers on a day to day basis. A massive challenge confronted by both the primary and secondary sales team is accelerating the cycle and updating sales data swiftly. The paper-based communication & reporting, manual call reports and other sales-related task updates were time-consuming and exorbitant. This resulted in reduced employee productivity and efficiency, leading to an overall delay in sales cycles.
Solution
After understanding the client’s needs and finalizing the wireframes, we developed Happisales, a simple, secure, and user-friendly mobile and web application. The Android tablet app empowers field sales executives to digitize their entire workflow, while the web app enables senior executives to track daily sales activities, closures, and team performance in real-time. Features include real-time Punch-In/Punch-Out with geo-tagging, offline functionality with auto-sync, and seamless integration with the client’s internal systems. Acting as a 24/7 personal digital assistant, the app centralizes all critical sales functions, enhancing visibility, productivity, and coordination for both field teams and managers.
Our Approach
Our Steps
Outcome
- Increased Visibility – Real-time tracking improved monitoring of field activities.
- Boosted Productivity – Automation reduced manual reporting and saved time.
- Seamless Integration – Synced smoothly with existing internal systems and workflows.
Selected Work
